Guides

This marketing guide helps CEOs & owner-managers navigate the pre-investment journey when working with investors.

This marketing guide is a user-friendly introduction to the Business Model Canvas (BMC) with guidance on how to apply it in your business.

This marketing guide is a user-friendly introduction to the PESTEL strategic framework, with practical insights on how to apply it in your business strategy.

This marketing guide provides a user-friendly introduction to the SWOT marketing framework with practical guidance on how to apply it in your business.

This marketing guide is a user-friendly introduction to the 4Ps marketing framework, with practical insights on how to use it in your business strategy.

This marketing guide is a user-friendly introduction to Porter’s Five Forces framework with practical insights on how to apply it in your business strategy.