Ruth Napier Joins VCMO's Network of Fractional Chief Marketing Officers

London & Bristol, UK — 9th September 2024 — VCMO Limited, a pioneer in fractional marketing leadership, today announced Ruth Napier as its latest Associate member joining its network of Fractional Chief Marketing Officers (CMO).

Ruth brings significant expertise to VCMO having held senior marketing and business development roles across the professional services sector. She is also a Fellow of the Chartered Institute of Marketing and a Certified SOSTAC® Planner.

Prior to becoming a Fractional CMO, Ruth operated as Director of Marketing for Payne Hicks Beach where she successfully set up their first marketing function, led a rebrand and transformed their digital presence. Prior to that, Ruth was Director of Business Development and Marketing at Cripps where she led profitable growth and numerous transformation projects.

Operating as a Fractional CMO for VCMO's clients, Ruth will support privately-owned and investor-backed businesses that operate without a full-time marketing leader or navigating significant marketing transition.

The appointment sees VCMO strengthen its presence in London having already established a presence in Bristol, Oxford, Manchester and Northern Ireland.

Paul Mills, Founder of VCMO, said: “I’m thrilled that Ruth has joined the VCMO network where her expertise will be highly sought after by professional services businesses that want to gain a competitive advantage through the fractional leadership model.

Speaking about joining the VCMO network, Ruth commented: “VCMO brings top expertise into the affordable, accessible and advantageous bracket for ambitious businesses looking to grow. I’m excited to join Paul, to be part of the network that is transforming access to marketing excellence - and to help clients chart their next course, take the brakes off, open up their marketing throttle and take flight.”

About VCMO

VCMO is a UK-based provider of fractional marketing services, supporting B2B SMEs—ranging from funded scale-ups to mid-tier and private equity-backed businesses—through key moments of growth and transformation. Its Chartered Fractional CMOs and SOSTAC® certified planners embed strategic marketing leadership into organisations navigating product launches, new market entry, acquisitions, and leadership gaps.